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Broadband Becomes Dominant Internet Connection Method
March 2, 2005
Thomas Mennecke
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Whether one uses Internet to simply cruise the World Wide Web or download 8.4 gigabyte DVD movie, broadband has taken the world by storm. Only a few years ago, dial-up narrow band was the only viable option for the overwhelming majority. However, over the last few years prices have dropped considerably. While broadband may still be more expensive than dial-up, the advantages simply outweigh any marginal financial burden.

The advantages translated into a 24% increase in the broadband population in 2004, according to Ipsos-Insight, a global survey-based marketing research firm. With such an explosive growth in population, broadband is now the most common way the world’s people connect to the Internet. According to Ipsos, less than a third of the worlds Internet population uses dial-up as a means of connecting.

Ipsos also pointed out several important trends that occurred during 2004. During 2004, the United States finally transferred from a dial-up to a broadband country. Now, nearly 6 out of every 10 individuals connect to the Internet via broadband. While the United States’ growth has been modest, France, Urban Brazil and the United Kingdom all saw broadband growth increase by 59%, 50%, and 45% respectively.

Dial-up connections still have their place in the online world. Many markets, such as urban Russia, India, Mexico, and Brazil and the European regions of France and the U.K still rely on dial-up as their Internet connection method. Despite this reliance, dial-up markets are rapidly transitioning towards broadband. Interestingly, dial-up access will still have a residual impact as these markets transition to broadband.

Most of these dial-up markets are transitioning to DSL (Digital Subscriber Link.) As it stands now, DSL is the predominant form of broadband, being used by 38% of the worlds Internet population. While Cable may be superior, its improvement over DSL is mitigated by its expense. A country that does not have Cable infrastructure can save considerable capital by simply using the existing fixed lines used by dial-up.

Ipsos also notes the Indian and Chinese markets are brimming with Cable connection potential, as both countries already have an extensive Cable infrastructure.

While DSL is currently the predominant force in the broadband market, it is unclear who the long-term winner will be. What is known however, is that wireless broadband is making its presence know, as 11% of the world’s Internet population used this method in some capacity in 2004.

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Technology News :: Other

You can read the press release here.

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