Story : http://in.reuters.com/article/2013/04/11/social-media-behaviour-survey-idINDEE93
Rudeness and throwing insults are cutting online friendships short with a survey on Wednesday showing people are getting ruder on social media and two in five users have ended contact after a virtual altercation.
As social media usage surges, the survey found so has incivility with 78 percent of 2,698 people reporting an increase in rudeness online with people having no qualms about being less polite virtually than in person.
One in five people have reduced their face-to-face contact with someone they know in real life after an online run-in.
Joseph Grenny, co-chairman of corporate training firm VitalSmarts that conducted the survey, said online rows now often spill into real life. The survey found two in five people blocking, unsubscribing or "unfriending" someone over a virtual argument.